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Story

We branded this Interior Design Company based out of Mysore. We named it Tao Designs as ‘Tao’ represents the principles of yin & yang. As interior design is about achieving a sense of visual balance, the name seemed fit and the sound of the name, intriguing. In tandem with the aura around the word Tao/balance, we quite literally balanced the alphabets themselves. As the personal style of the designer resonated with minimalism, we adhered to the same from the brand identity aspect as well.

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